By: Josef Willkommer
There is a permanent change in web design especially in times of web 2.0 with a rapid advancement of technologies and opportunities.
It was fancy, if websites where animated and flashy some years ago. Nowadays webdesign is turning back to the roots. Static, clearly arranged side lie fully in the trend again. This is on the one hand because of the user-supersaturation by animated sides. On the other hand the accessibility and usability of a website becomes more and more important.
The german internet agency TechDivision, located in Rosenheim, supplies state of the art web design since 1997. Thus we concern ourselves also constantly with trends in web design. For the year 2007, we have located some trends, which will be incorporated in our customer projects.
Driven by web 2.0 technologies and the corresponding trend of blogging, the blog optics will become more and more important. Some larger companies already took up this trend. This will continue in the coming year.
Interaction between white or grey surfaces with specific used colours will play a basic role in modern web layouts. Combinations of pictures, diagrams, colored and white surfaces will be used very often.
The mainly used background colour was white. We can recognize a trend in multicoloured or single coloured backgrounds in the year 2007. We also believe that specific textures could become more and more important. E.g. structured surfaces.
Special attention will have to be on slim, standard-conformable web pages with clearly structured and easy to read content.
The table Design of the past will be replaced by layer-based, table-less XHTML and CSS templates which offers more flexibility in design together with slim and clear source code.
Animations will be used only punctually and very specific. In former times the often used intro-site represents an absolute no go.
Web design will be influenced by the new operating system from Redmont. The nature had a significant design-impact with wide-screen pictures and natural colours.
